Developer Marketing Manager, Platforms and Devices
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Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 4 years of experience in product marketing or similar experience within consumer tech with hardware products.
- Experience managing cross-functional or cross-team projects.
Preferred qualifications:
- Experience working with professional apps/games/web developers or AI builders.
- Experience in delivering high production quality, and high profile B2B events.
- Experience in marketing, working across one or more marketing fields (i.e. product marketing, brand marketing, B2B marketing) within the technology, media, or book publishing industries, and experience with campaign creation and product messaging and positioning.
- Knowledge of the developer ecosystem.
- Ability to analyze products/customers/market dynamics and create thought leadership content in multiple formats.
- Excellent problem-solving, attention to details, project and budget management skills.
About the job
Developer Marketing is focused on driving the success of Google's developer platforms, such as Android, Google Assistant, AR/VR, and others, by delivering global, scalable programs, events and creative marketing campaigns to engage software engineers and developers. You will have a passion for innovative software technology and an understanding of how developers use our APIs and tools to achieve business growth. Working closely with other product marketing managers, engineers, designers, and others to own, drive, and execute a wide range of marketing initiatives.
Our mission in Google Developer Marketing is to empower mobile and web developers to build the highest-quality and most trusted digital experiences for everyone, and help them grow successful and sustainable businesses. We work across Google Play, Android, Chrome, and AI.
In this role, you will help mobile and web developers to build quality apps/games/websites by designing and executing scalable programs, creative marketing campaigns, content on a variety of channels, and events. You have a passion for the mobile and web ecosystems and understanding how professional developers and AI builders use our products and tools to help them create high quality digital experiences. You are a self-initiator who immerses yourself in the local developer community to understand their needs and issues, and envisions programs and initiatives that will maximize reach, efficacy, and impact at scale. You possess a high degree of comfort and flexibility when working both independently and cross-functionally (with other stakeholders in the dev marketing team, developer relations, developer ecosystems, product, local marketing teams, engineering, and other stakeholders).
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
Responsibilities
- Help concept, develop and execute campaigns, programs and initiatives that drive awareness and adoption of Google’s developer tools.
- Execute first-party events end-to-end, including all content and logistics. Drive industry event sponsorships.
- Produce high quality content to support developers, including pitch decks, event content, case studies (written and video), e-learning resources and others. Localise global content and scale local best practices.
- Collaborate with cross-functional stakeholders on global, regional or local programs and initiatives.
- Impact tracking, reporting and best practice sharing.
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Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire.
If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form.
Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.
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